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  • WE4F MENA Women Innovate Network Presents

WE4F MENA Women Innovate Network Presents

Jun 26 2023


Join us for a workshop designed to propel your business to new heights. Hosted by Ahmed Roushdy, an eCommerce and Online Presence expert, this workshop will offer a deep dive into the world of B2B digital marketing!

Understand the Importance of Online Presence: Discover why a strong online presence is crucial in today’s digital age and how it can dramatically increase your reach and visibility.

Learn Actionable Digital Marketing Strategies: Gain insights into practical digital marketing strategies that you can implement immediately to drive customer engagement and growth.

Analyze Real-World Case Studies: Learn from industry-specific case studies demonstrating successful digital marketing strategies in action.

Engage in Interactive Q&A: The session concludes with a dynamic Q&A segment, providing the opportunity to clarify doubts and discuss specific challenges pertinent to your business.

By the end of this session, you’ll walk away with a stronger understanding of the digital marketing landscape and practical strategies to enhance your online presence. The workshop aims to equip you with a robust toolkit that will allow you to effectively position your business in the digital realm, setting the stage for a comprehensive digital marketing strategy.

The workshop will be conducted by Ahmed Roushdy, a renowned eCommerce and Online Presence expert. Ahmed has worked on hundreds of projects aimed at boosting online presence for numerous Fortune 2,000 companies across the USA, Europe, Australia, and the Middle East. His contributions have been particularly impactful in Conversion Rate Optimization (CRO) projects, where he has helped companies increase their conversion rates by over 30%. Most recently, Ahmed has been the lead consultant with the USAID funded project TRADE, aiding 300 companies in their efforts to increase exports from Egypt. His expertise in establishing and enhancing online presence has proved invaluable in this role, demonstrating the immense potential of digital platforms in facilitating international trade.

Dr. Noura Abdelwahab is leading the integration of gender at MENA Regional Innovation Hub. She is an experienced regional Gender consultant with more than 15 years of experience in integrating gender in Water- Energy- Food Nexus using market systems approach in the MENA region for International and regional organizations namely the International Water Management Institute, World Bank, ITC, OECD, UNDP, ADB, IOM, ILO, WFP, ICARDA and FAO. Over the years, she has built strong relations with the different stakeholders and active market players in Egypt and the MENA region. She is an economics graduate from Cairo University and holds a master’s degree in Economics from Nottingham University and a PhD degree in Economics from Cairo University.

Launched during the 2023 WE4F MENA Innovation Camp, the Women Innovate Network is a way for the MENA Regional Innovation Hub to expand its support to women-led/-owned companies in its network by facilitating exchange and best practice sharing and extending support for gender lens investment. This is complemented by a number of tailored services that are designed to trigger an increase in the number of women end-users and available business opportunities for women led/owned innovators.

Don’t miss out on this opportunity to elevate your business’s digital marketing efforts. Reserve your spot today!





Source: We4F